Check out our latest video!

Did you know?

Virgin Mobile expects video to reduce call volumes by 14% in 2011.
(The Australian, December 2010) found that viewers who chose to view video converted at a 400% increase over those who did not.
(Internet Retailer, December 2009)

Video ads accounted for 12.4% of all videos viewed online in February 2011.
(TMG Custom Media, April 2011)

YouTube mobile receives more than 100 million views a day.
(YouTube, May 2011)

59% of senior executives prefer to watch video instead of reading text when both are available on the same page.
(Forbes Insight, December 2010)

With proper optimization, video increases the chance of a front-page Google result by 53x.
(Forrester, January 2010)

90% of shoppers surveyed by Swimwear Boutique said that videos helped them make a decision to purchase a swimsuit.
(Internet Retailer, September 2010)

88.6 million people watched online video on an average day in December 2010, up 32% from December 2009.
(Comscore, February 2011)

The average online video ad was 24 seconds in February 2011.
(TMG Custom Media, April 2011)

Retail sites with video increase conversion by 30% and boost average ticket by 13%.
(L2 Specialty Retail Report, September 2010)

75% of all executives said they watched work-related videos on business websites at least once a week
(Forbes Insight, December 2010)

In 2010, 35 hours of video was uploaded to You Tube every minute.
(YouTube, May 2011) saw a 44% increase in online sales conversions by using videos to showcase their products.
(Internet Retailer, January 2009)

46% of frequent online shoppers prefer shopping on sites with video.
(Internet Retailer, November 2010)

Online shoppers who viewed video on Stacks and Stacks product pages were 144% more likely to add to cart than other shoppers.
(Internet Retailer, March 2011)

The average viewer now watches 187 videos and 12.7 hours of online video in a month.
(Comscore, February 2010)

Over 13 million hours of video was uploaded to You Tube in 2010
(YouTube, May 2011)

65% of executives surveyed visit a vendor's website after viewing a work-related online video.
(Forbes Insights, October 2010)

73% of online retailers used video on product pages in 2010, up from 55% in 2009
(eMarketer, February 2011)

In 2011, 45% of small businesses are growing their budget for online video, up by 17% from 2010.
(Ad-Ology, "2011 Small Business Marketing Forecast")

144.1 million viewers watched 14.6 billion videos on (101.2 videos per viewer) in May 2010.
(RealSEO, June 2010)

Visitors who view product videos are 85% more likely to buy than visitors who do not.
(Internet Retailer, April 2010)

By properly implementing video sitemaps, Discovery Channel increased their video streams by 123%.
(Discovery Digital Media, 2010)

Retail site visitors who view video stay two minutes longer on average than other site visitors.
(Comscore, August 2010)

Online retailer Living Direct found that videos increased time on site by 9%.
(Internet Retailer, October 2010)

The length of the average video was 5.1 minutes in February 2011.
(TMG Custom Media, April 2011)

Viewers watched 75% more videos online in December 2010 than December 2008.
(Comscore, February 2010)

Dell credits video with reducing service call volumes by 5%.
(The Australian, December 2010)

Shoppers who view video at convert at a 45% higher rate than other shoppers.
(Internet Retailer, February 2010)

77% of mobile video viewers report watching more mobile video than they did one year ago.
(eMarketer, 2010)

Cisco predicts that video will increase from 30% of Internet traffic to 90% of Internet traffic by 2013.
(Cisco, 2010)

There were nearly 25 million mobile video viewers at the end of 2010, an increase of 40% over the previous year.
(eMarketer, 2010)

Video in email marketing has been shown to increase click-through rates by over 96%.
(Implix 2010 Email Marketing Trends Survey)

Online shoppers who view video are 64% more likely to purchase than other site visitors.
(Comscore, August 2010)

Latest blog posts

Tuesday December 20th, 2011

Rinny flies the helicopter

Thursday December 15th, 2011

Ho! Ho! Ho! (Are we still allowed to say that?)

Wednesday November 16th, 2011

Silliest video ever?

Tuesday November 15th, 2011

How to Win More Facebook Fans in Less than 15 Seconds

Tuesday May 17th, 2011

How Puffin' Muffins can Help Build your Brand

Wednesday February 16th, 2011

NAB dumps "Other Big 3" via Online Video


Why should you use Fire Films?

  • Simply: our videos help you make more money
  • You get a brand infused marketing tool - not just a plain old video
  • Not a cookie-cutter video house - your video is tailored to your individual brand and business needs
  • Our film & TV industry experience gives your videos a more professional look - don't risk a branding disaster by using a dodgy video on your website
  • Fire Films gives you VIP access to awesome talent - professional production teams who've worked on pedigree film and television content
  • You get unique, creative video content that helps you convert more sales
  • Your videos get you maximum results because we stay up-to-date with the latest trends in internet marketing
  • Fire Films is not a stuffy corporate company full of rules and regulations - when you ask for something to be done, we do it quickly without waiting for 7 people to sign off on it!
  • You'll have fun with us - we're young, energetic and creative film and TV pros who never wear suits and we love what we do, which shines through in your videos
  • You're welcome to stop by the studio anytime for a game of ping pong on our funky indoor grass

Fire Films on Facebook