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Did you know?

Virgin Mobile expects video to reduce call volumes by 14% in 2011.
(The Australian, December 2010)

Ice.com found that viewers who chose to view video converted at a 400% increase over those who did not.
(Internet Retailer, December 2009)

Video ads accounted for 12.4% of all videos viewed online in February 2011.
(TMG Custom Media, April 2011)

YouTube mobile receives more than 100 million views a day.
(YouTube, May 2011)

59% of senior executives prefer to watch video instead of reading text when both are available on the same page.
(Forbes Insight, December 2010)

With proper optimization, video increases the chance of a front-page Google result by 53x.
(Forrester, January 2010)

90% of shoppers surveyed by Swimwear Boutique said that videos helped them make a decision to purchase a swimsuit.
(Internet Retailer, September 2010)

88.6 million people watched online video on an average day in December 2010, up 32% from December 2009.
(Comscore, February 2011)

The average online video ad was 24 seconds in February 2011.
(TMG Custom Media, April 2011)

Retail sites with video increase conversion by 30% and boost average ticket by 13%.
(L2 Specialty Retail Report, September 2010)

75% of all executives said they watched work-related videos on business websites at least once a week
(Forbes Insight, December 2010)

In 2010, 35 hours of video was uploaded to You Tube every minute.
(YouTube, May 2011)

Shoeline.com saw a 44% increase in online sales conversions by using videos to showcase their products.
(Internet Retailer, January 2009)

46% of frequent online shoppers prefer shopping on sites with video.
(Internet Retailer, November 2010)

Online shoppers who viewed video on Stacks and Stacks product pages were 144% more likely to add to cart than other shoppers.
(Internet Retailer, March 2011)

The average viewer now watches 187 videos and 12.7 hours of online video in a month.
(Comscore, February 2010)

Over 13 million hours of video was uploaded to You Tube in 2010
(YouTube, May 2011)

65% of executives surveyed visit a vendor's website after viewing a work-related online video.
(Forbes Insights, October 2010)

73% of online retailers used video on product pages in 2010, up from 55% in 2009
(eMarketer, February 2011)

In 2011, 45% of small businesses are growing their budget for online video, up by 17% from 2010.
(Ad-Ology, "2011 Small Business Marketing Forecast")

144.1 million viewers watched 14.6 billion videos on YouTube.com (101.2 videos per viewer) in May 2010.
(RealSEO, June 2010)

Visitors who view product videos are 85% more likely to buy than visitors who do not.
(Internet Retailer, April 2010)

By properly implementing video sitemaps, Discovery Channel increased their video streams by 123%.
(Discovery Digital Media, 2010)

Retail site visitors who view video stay two minutes longer on average than other site visitors.
(Comscore, August 2010)

Online retailer Living Direct found that videos increased time on site by 9%.
(Internet Retailer, October 2010)

The length of the average video was 5.1 minutes in February 2011.
(TMG Custom Media, April 2011)

Viewers watched 75% more videos online in December 2010 than December 2008.
(Comscore, February 2010)

Dell credits video with reducing service call volumes by 5%.
(The Australian, December 2010)

Shoppers who view video at Onlineshoes.com convert at a 45% higher rate than other shoppers.
(Internet Retailer, February 2010)

77% of mobile video viewers report watching more mobile video than they did one year ago.
(eMarketer, 2010)

Cisco predicts that video will increase from 30% of Internet traffic to 90% of Internet traffic by 2013.
(Cisco, 2010)

There were nearly 25 million mobile video viewers at the end of 2010, an increase of 40% over the previous year.
(eMarketer, 2010)

Video in email marketing has been shown to increase click-through rates by over 96%.
(Implix 2010 Email Marketing Trends Survey)

Online shoppers who view video are 64% more likely to purchase than other site visitors.
(Comscore, August 2010)

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